ROKiT Benefits
A telemedicine & pharmacy membership — talk to a doctor anytime and save up to 80% on pharmacy, with simple tiered plans. Web and mobile.
- Project
- ROKiT Benefits
- Platforms
- Web & mobile
- Role
- UI/UX design
- Era
- Earlier work
A benefits product lives or dies on clarity: people need to grasp the value and the plan differences in seconds, and trust it enough to subscribe.
A clear offer, easy to compare
ROKiT Benefits bundles telemedicine with pharmacy savings — a doctor anytime, and up to 80% off prescriptions. I designed the landing and plans for web and mobile: a sharp value proposition, then tiered plans laid out to compare at a glance.
The design leans on clarity and trust cues — the two things a health-benefits sign-up needs most.
The web experience
On mobile
In closing
What changed
- A conversion-focused experience for a telemedicine + pharmacy membership, web and mobile.
- Tiered plans designed to be understood and compared at a glance.
What's still open
- An earlier project — shown here as mockups of the design work.
What I learned
For a benefits product, clarity is the feature: if the offer and plan differences aren't obvious in seconds, nothing else matters.
ROKiT Animation All Stars